Personal Branding for Founders and Entrepreneurs

Founders and Entrepreneurs are responsible for working on their personal brands, but many need help knowing where to begin and where to draw the line. Whether it's sharing thought leadership, connecting with customers and the community, or being recognized as a leader in their industry, founders need to be armed with marketing, communication, and digital strategies to make them stand out as leaders.

What's their platform? Do they need a podcast, newsletter, or book deal? Where do they need to be showing up to make the most impact? Where do their professional lives and personal lives intersect? How can they navigate building their brands safely and without risk?

In this talk, attendees will learn:

- Where their company's brand ends and their personal brand begins and what those intersection points are.

- How to navigate their personal brands in real life and online, especially in the age of cancel culture.

- How to establish their personal brand's guardrails.

- How to shape a narrative and content strategy that customers and employees can feel aligned with and believe in.

- Why a strong personal brand- executive presence, gravitas, optics, and overall credibility is critical within their organization and beyond- especially when courting investors.

Personal Branding 1:1